Commercial Building

Arctech Studios, Flowers Manuela, Promotus House

216 Cuba Street, Te Aro, Wellington
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  • Constructed

    1922 - 1922

  • Builder(s)

    Unknown

  • This building’s concrete exterior walls and steel frame construction gives it engineering and architectural significance. This two-storey stripped classical masonry building is a valued part of Cuba Street’s architecture and history.

    Designed as a shop and dwelling, it has housed The London Pie Shop, Zelandia Confectionery Company, drycleaners, office supplies, a secretarial service and a seminar company.

    Read about the building’s history and strengthening project.

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  • close History
    • This building was designed as a shop and dwelling for Marmaduke Sedgwick by the architectural firm Young and Fearn. Sedgwick was a storekeeper who resided in Karori.

      The plans were drawn up in November 1920 and a permit issued in December of the same year. However, the work was put on hold and a second permit was issued in February 1922. The building was finished by August 1922 as Sedgwick advertised: “to let, above new shop, 216 Cuba St, two rooms, suitable for offices workrooms or private flat.” By 1923 the ground floor shop was occupied by the “London Pie Shop” and the “Standard Loan Company” was on the first floor. In the 1930s the first floor returned to residential use.

      The London Pie Shop remained in the building until 1955, with James Monro, the proprietor of the business, buying the building in 1944. In 1955 the building was purchased by the Viatos family, confectioners, and became the “Zelandia Confectionery Company.” Following this street directories indicate that there have been numerous tenants including a drycleaners, office supplies, a secretarial service and a seminar company. In 1997 the building was sold to William George Barrett, who remains the present owner (2012).

      The building is currently (2012) occupied by Flowers Manuela on the ground floor, who have been there since at least 2003. On the first floor is the office of Martin Taylor, Barrister, who has been there since at least 2008.

      The building has been subject to various alterations since it was constructed, particularly to the shop front, which has been altered so heavily as to no longer reflect the plan detailing of the storey above. The current shop front is likely to date from 1967 when the building suffered fire damage and the shop front had to be replaced. The appearance of the building has also been affected by alterations to the fenestration of the first floor windows.

    • Modifications close
      • 1920
      • First permit issued
      • 1922
      • Building constructed (00053:212:11720)
      • 1946
      • Alterations (00056:315:B24714)
      • 1950
      • Retaining wall (00056:379:B29154)
      • 1962
      • New shop front (00058:220:C9963)
      • 1964
      • Boiler room (00058:336:C14423)
      • 1967
      • Reinstate building after fire damage, new shop front (00058:526:C25436)
      • 1978
      • Additions and alterations (00058:1182:C50800)
    • Occupation History close
      • 1925 - 1940
      • James McCree, pie shop proprietor (Stones 1925, 1930, 1935, 1940)
      • 1945 - 1951
      • London Pie Shop (proprietor James Monro) (Stones 1945, Wises 1950-51)
      • 1955 - 1955
      • Zelandia Confectionery Company (Wises 1955
      • 1955
      • Numerous tenants from this time, including drycleaners, office supplies, secretarial service, seminar company.
      • 1985 - 1990
      • Called Promotus House in Wises 1985 & 1990.
      • 1991
      • Arctech Studios (1991 HPT building name)
      • c.2008 - c.2011
      • Martin Taylor, Barrister (upstairs)
      • 2003
      • Flowers Manuela Flowers Manuela (ground floor shop) (since 2003 - potentially earlier)
      • c.2011
      • Nesus & Associates Ltd
  • close Architectural Information
    • Building Classification(s) close

      Not assessed

    • Architecture close

      This two-storey 1922 commercial building is executed in a moderately pared-back Classical style. It has a distinctive assembly of three round-headed windows in the centre of the upper façade, with stringing around the lower section of this hinting at the original detail of the lower façade, which was modernised in 1967.

    • Materials close

      The original plans specify:

      Reinforced concrete foundations, floors, walls and stairs.

      Totara: ground floor joists, sleepers, plates, door frames and doors ()

      Rimu: ceiling joists, roof timbers, other framing

      Matai: floor boards

      Red pine: skirting architraves and other joinery

    • Setting close

      The building sits among modern masonry buildings of varying scales and architecture on Cuba Street between Vivian Street and Abel Smith Street.

      The building is somewhat dwarfed to the immediate north by Booth House (1989), a modern five-storey building that detracts from the quality of the streetscape with its overbearing scale, set-back arcade from the street edge and over-scaled detailing.

      To the south of no. 216 is the Wellington Trawlers complex, which includes a small modern single-storey street-front shop and a parking area and several other unremarkable modern commercial buildings set back from the street front. This creates a large and unsightly gap in the street wall on the south side of no. 216.

      More widely, the predominant building uses are commercial and residential, a mix characteristic of Cuba Street since the early days. Although the disposition of these uses has significantly changed over the years, they are expressed in a diverse range of building types and eras.

  • close Cultural Value

    Designed by Young and Fearn and built in 1922, this two-storey Stripped Classical masonry building is representative of the architecture and history found in Cuba Street.

    The building contributes to the townscape, and the sense of place and continuity of the Cuba Street Heritage Area.

    • Aesthetic Value close
      • Architectural

        Does the item have architectural or artistic value for characteristics that may include its design, style, era, form, scale, materials, colour, texture, patina of age, quality of space, craftsmanship, smells, and sounds?

        216 Cuba Street is a good representative example of a small two storey shop/residence. The building is one of the southern-most masonry shop/residences constructed on Cuba Street, and is notable for its well proportioned façade and restrained palette of Classical ornamentation.

      • Group

        Is the item part of a group of buildings, structures, or sites that taken together have coherence because of their age, history, style, scale, materials, or use?

        This building is part of a group of historic commercial buildings on Cuba Street which contribute to the Cuba Street Heritage Area.

      • Townscape

        Does the item have townscape value for the part it plays in defining a space or street; providing visual interest; its role as a landmark; or the contribution it makes to the character and sense of place of Wellington?

        The scale, materials and style of this building contribute to the townscape of Cuba Street.

    • Historic Value close
      • Association

        Is the item associated with an important historic event, theme, pattern, phase, or activity?

        The building has an association with the development and changes to the retail trade in Cuba Street.

      • Association

        Is the item associated with an important person, group, or organisation?

        This building has historic value for its association with the designers, notable Wellington architects William Gray Young and Stanley W Fearn.

    • Scientific Value close
      • Archaeological

        Does the item have archaeological value for its ability to provide scientific information about past human activity?

        The building is located in the Central City archaeological site, reference NZAA R27/270.

    • Social Value close
      • Identity/Sense of place/Continuity

        Is the item a focus of community, regional, or national identity? Does the item contribute to sense of place or continuity?

        This building is part of a group of historic commercial buildings on Cuba Street which contribute to the sense of place and continuity of the Cuba Street Heritage Area.

    • Level of Cultural Heritage Significance close
      • Representative

        Is the item a good example of the class it represents?

        The building is representative of the architecture and history found in Cuba Street.

      • Importance

        Is the item important for any of the above characteristics at a local, regional, national, or international level?

        This building is of local importance, as it contributes to the Cuba Street Heritage Area.

    • Local / Regional / National / International Importance close

      Not assessed

  • close Site Detail
    • District Plan Number

      16/ 90

    • Legal Description

      Pt Lot 2 DP 5170

    • Heritage New Zealand Listed

      2/ Historic Place 5357

    • Archaeological Site

      Central City NZAA R27/270

    • Current Uses

      unknown

    • Former Uses

      unknown

    • Has building been funded

      Yes

    • Funding Amount

      $45,900.00

    • Funding Details

      July 2011 - Grant of $5,900 awarded to assist with detailed calculations of work and costs required to appropriately strengthen the building and for work undertaken.

      Funding Type: Seismic Assessment.

      November 2013 - Grant of $20,000 awarded as part of the building Re-Strengthening and Enhancement Project.

      Funding Type: Seismic Strengthening/Preservation/Other.

      July 2014 - Grant of $20,000 awarded towards PHASE 1: Seismic Strengthening and Upgrade of Heritage Building to 70% NBS.

      Funding Type: Seismic Strengthening.

    • Earthquake Prone Status

      124 Notice

  • close Additional Information

Last updated: 4/20/2017 4:38:51 AM